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Bild: Haufe Online Redaktion

The German real estate market is experiencing a remarkable boom. Due to the high level of migration in recent years and the robust economy, demand for both residential and commercial properties is very high, especially in big cities.

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Still lively and of interest but retailers and city centres have to adapt to the changing circumstances. Therefore it needs greater emphasis on the presentation of goods allowing them to be really experienced by customers. And it needs an improved brand building too.

A MIPIM of the cities: Organizers are expecting more than 5,000 international investors and bank representatives, including five of the world’s six largest sovereign wealth funds.

Schlagworte zum Thema:  Mipim